Ignition Group - Digital Diagnostics
Through Geeks' Digital Diagnostics service, we developed a data-driven roadmap that identified key areas for AI-driven innovation.
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About Ignition Group
- Sector: Manufacturing, Energy
- Size: 11-50
Ignition Group is a leader in the electric heating industry, renowned for delivering innovative, energy-efficient solutions that balance sustainability with performance. With a strong market position and a commitment to innovation, the company continually seeks opportunities to enhance efficiency, improve customer experience, and stay ahead of industry shifts.
I have been MD / Owner of a few different businesses over the past 20 years, and I must say that the service delivery to date from Geeks has been the best I have ever experienced, from any service provider, of any form. The framework that has been executed to date has been fascinating - extremely smart, detailed, and delivered by the team flawlessly. We’ve got much more than we bargained for over the past 6 weeks or so - and it has gone far beyond the insights and opportunities that have been identified and presented to date. We’re now looking at the entire organisation through a different lens, and believe we are on the path to having (for the first time!) a truly joined up way for each and a every member of the team to buy in to, and fully understand their contribution to the business, through the North Star framework."Read the story

Stephen Hankinson
Managing Director
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The challenge
As the electric heating industry advances, Ignition Group recognised a prime opportunity to harness AI and digital transformation to enhance efficiency, accelerate product innovation, and strengthen customer engagement.
With a clear vision for growth, they sought to ensure that every digital investment was strategically aligned to deliver maximum business value, whether through streamlining operations, reducing costs, or unlocking new market opportunities.
The key challenge was prioritising the right technological interventions to create a roadmap for scalable, high-impact transformation.
The solution
To unlock the full potential of AI and digital transformation, Ignition Group partnered with Geeks to undertake our Digital Diagnostics service, a strategic deep dive into their operations and customer experience. This consultative process provided a data-driven blueprint for innovation, mapping out where AI and automation could drive the greatest business impact.
Through a meticulous analysis of their processes, we identified opportunities to enhance workflows, elevate customer engagement, and leverage AI for smarter decision-making. By evaluating everything from sales and marketing to finance and operations, we ensured that every digital investment was purposefully aligned with measurable ROI.
The result was a clear, prioritised roadmap, a strategic guide that empowers Ignition Group to adopt technology with confidence, accelerate growth, and maintain its leadership in the evolving electric heating market.
The impact
With a data-backed strategy in place, Ignition Group is now positioned to:
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Scale strategically and sustainably – Aligning digital investments with long-term growth objectives.
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Enhance operational efficiency – Streamlining workflows to reduce costs and improve productivity, with a potential time saving of up to 16,964 hours per year.
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Strengthen customer engagement – Implementing AI to enhance service, retention, and satisfaction.
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Increase data visibility and intelligence – Creating a fully integrated, AI-ready ecosystem for enhanced decision-making and business insights.
By investing in a structured, strategic digital transformation, Ignition Group has future-proofed its operations and reinforced its position as an industry leader in innovation.
Used services

Digital Diagnostics
Develop a strategic roadmap and a comprehensive plan to guide your AI initiatives towards success
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