Ignition Group - AI Consulting
Discover how Ignition Group crafted a strategic AI & Data framework with Geeks, aligning business goals, enhancing operational efficiency, and setting the foundation for sustainable digital growth.
Services

About Ignition Group
- Sector: Manufacturing, Energy
- Size: 11-50
Ignition Group is a leader in the electric heating industry, renowned for delivering innovative, energy-efficient solutions that balance sustainability with performance. With a strong market position and a commitment to innovation, the company continually seeks opportunities to enhance efficiency, improve customer experience, and stay ahead of industry shifts.
I have been MD / Owner of a few different businesses over the past 20 years, and I must say that the service delivery to date from Geeks has been the best I have ever experienced, from any service provider, of any form. The framework that has been executed to date has been fascinating - extremely smart, detailed, and delivered by the team flawlessly. We’ve got much more than we bargained for over the past 6 weeks or so - and it has gone far beyond the insights and opportunities that have been identified and presented to date. We’re now looking at the entire organisation through a different lens, and believe we are on the path to having (for the first time!) a truly joined up way for each and a every member of the team to buy in to, and fully understand their contribution to the business, through the North Star framework."Read the story

Stephen Hankinson
Managing Director
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The challenge
With bold aspirations for growth and innovation, Ignition Group recognised that a well-defined AI & Data Strategy was essential to bring alignment, clarity, and a unified direction across the organisation. They needed a framework that would not only define the role of AI but also ensure that every department contributed meaningfully to their long-term success.
The solution
Through a series of in-depth workshops, Geeks guided Ignition Group in articulating their AI vision, aligning business and technology goals, and defining the role of humans within an AI-powered future.
The sessions explored how AI could shape their industry and operations, ensuring that automation complemented human expertise rather than replaced it. A key focus was identifying the right success metrics, using Geeks’ frameworks such as defining their Organisational North Star, Facing the future of their industry through our Dare or Die: Bullseye framework and Making Data Governance S.T.I.C.K, to ensure measurable impact across all departments.
The outcome was a comprehensive AI & Data Strategy that supported Ignition’s Digital Evolution Roadmap. This included a North Star metric to track progress and a practical metric calculator to quantify the long-term impact of AI-driven initiatives.
The impact
By investing in a structured AI & Data Strategy, Ignition Group has achieved:
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Strategic, organisation-wide alignment – Every department is now working towards a shared vision.
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An elevated, future-focused roadmap – A clear strategy that bridges ambition with execution.
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A strong foundation for Digital Evolution – Measurable, data-driven objectives to drive continuous growth.
With a solid AI & Data Strategy in place, Ignition Group is now positioned to innovate with confidence, scale sustainably, and lead the way in AI-powered transformation.
Used services

Artificial Intelligence Consulting
Demystify AI, transforming it from a complex challenge into a powerful ally for your business.
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