0203 507 0033
0833 757 0134TSL - Buy or Build Analysis
TSL collaborated with Geeks to streamline their global broadcast operations, integrating a scalable CRM system to boost efficiency and drive innovation.
Services
About TSL
- Sector: Arts & Media
- Size: 50-200
TSL pioneers groundbreaking solutions for broadcast and media, blending innovation with a customer-centric approach. With nearly 40 years of expertise, they specialise in advanced hardware and software for audio monitoring, control systems, and power management. Their tailored products seamlessly integrate into complex workflows across broadcast, data centres, aerospace, defence, live events, and telecoms, ensuring reliability, efficiency, and productivity.
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The challenge
TSL was juggling a variety of tools, which was hindering their efficiency and growth. TSL recognised that to remain ahead of the curve, optimising their internal systems was essential. With several tools already in use, they saw an opportunity to streamline operations by integrating a singular CRM system that could support the growing complexity of their workflows. The goal was clear; find a scalable, off-the-shelf solution that would unify their systems and enable better data visibility, operational efficiency, and long-term growth.
Rather than build a custom CRM from scratch, TSL wanted to explore available solutions to find the perfect fit. The challenge was not just selecting a CRM, but ensuring it was robust enough to handle their evolving needs while integrating seamlessly into their existing workflows.
The solution
Partnering with Geeks, TSL embarked on a Systems Evaluation project focused on identifying the best-suited off-the-shelf CRM system. This collaborative process began with mapping out TSL’s key requirements, from data visibility to workflow integration, ensuring that every department’s needs were taken into account.
Our team worked closely with TSL stakeholders, conducting assessments of multiple systems available in the market. Each potential solution was evaluated for functionality, scalability, and adaptability to TSL's unique business processes.
The impact
Through this evaluation process, TSL has been able to make a confident, informed decision on a CRM system that aligned perfectly with their business objectives. This new system has not only streamlined their workflows but also empowered them to make data-driven decisions and foster better collaboration across departments.
TSL is now equipped to scale and innovate faster than ever before, ensuring they continue to deliver cutting-edge solutions to their clients.
This project marked a pivotal step in future-proofing their operations, empowering TSL to operate more efficiently and providing a stronger foundation for scaling and innovation, ensuring they can continue delivering cutting-edge solutions while maintaining their reputation for reliability and creativity.
Used services
Buy or Build Software Analysis
Empowering you to make a decision that aligns with your strategic objectives.
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